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1 October 2007

Six things about marketing in the world of Web 2.0 that the CEO should know

According to George F. Colony here are Six things about marketing in the world of Web 2.0 that the CEO should know:

One: Your Company Is Inside-Out In An Outside-In World

Two: Your Company Has A Bad Web Site

Three: You Should Be Asking Your Customer One Question

Four: You Don't Own Your Customer; Your Customer Owns You

Five: Bits Want To Be Free — Bits Want To Break The Law

Six: Great Marketing + Great Technology = The Only Way Forward

via Aide-mémoire

1 comment:

Lapa said...

TOP PORTUGUESE UNIVERSAL WRITER: CRISTOVAO DE AGUIAR.

He has, also, translated into Portuguese the Wealth of Nations by Adam Smith.

He has been awarded several prizes.

Don't forget the name of this great author, you'll be hearing of him soon.

Thank you for spending time in Universal Culture.

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